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Business Strategy: Evaluating and Executing the Strategic Plan

Develop the strategic mindset, leadership capabilities, and decision-making skills needed to lead effectively in a rapidly changing business environment.

All Start Dates

  • Time

    8:30 AM – 4:30 PM ET

  • Length

    2 consecutive days

  • Cost

    $3,200 $2,550
    Because this program occurs during the FIFA World Cup, it has been discounted due to high travel costs.
    Programs fill quickly — free cancellation up to 14 days prior

  • Registration Deadline

    June 7, 2026

    See our Plan Your Visit page for hotels with Harvard discounts.

  • Time

    11:00 AM – 2:30 PM ET

  • Length

    2 consecutive Tuesdays and Thursdays

  • Cost

    $2,950
    Programs fill quickly — free cancellation up to 14 days prior

  • Registration Deadline

    September 28, 2026

What You'll Learn

In today’s fast-changing and increasingly AI-driven business landscape, organizations need leaders who can think strategically, navigate uncertainty, anticipate disruption, and align execution with long-term business success.This highly interactive program provides practical tools and frameworks to help you evaluate industries, assess competitive dynamics, identify growth opportunities, and strengthen organizational performance.

You will learn how leading companies build and sustain competitive advantage, leverage innovation, and make effective strategic decisions in rapidly evolving markets. The program also examines how forces such as artificial intelligence (AI) are reshaping industries, business models, and leadership priorities.

Through real-world business cases, interactive discussions, and applied analysis, you will strengthen your strategic thinking, leadership judgment, and ability to connect strategy to execution within your organization. You will also analyze your organization’s current strategy and competitive position, identifying ways your team or department can contribute more effectively to long-term value creation.

This experiential program offers practical content, robust strategic frameworks, and opportunities for real-world application, enabling you to immediately apply what you learn to your organization’s most important challenges and opportunities.

Program Benefits

  • Develop a stronger strategic and leadership mindset and improve your ability to think beyond day-to-day operations
  • Learn practical frameworks and tools used to evaluate industries, competition, market trends, and strategic opportunities
  • Strengthen your ability to make informed strategic decisions in complex and uncertain environments
  • Understand how organizations build, sustain, and defend competitive advantage
  • Explore how AI is transforming industries, business strategy, leadership, innovation, and competitive dynamics
  • Analyze your own company’s strategy and identify opportunities to improve strategic positioning, performance, and growth
  • Align your role, team, or department more effectively with organizational priorities and strategic goals
  • Explore innovation, disruptive strategies, and strategic moves companies use to compete and grow
  • Earn a Certificate of Completion from the Harvard Division of Continuing Education

Who Should Enroll

This program is designed for:

  • Experienced senior leaders and executives who have significant business responsibility but may not have had formal training in strategy, or who are seeking a structured refresh of core strategic frameworks.
  • Mid-level managers and leaders preparing to take on broader leadership responsibilities that require stronger strategic judgment, prioritization, and cross-functional decision-making.
  • Functional leaders across operations, finance, marketing, product, technology, HR, and related areas looking to strengthen strategic thinking and lead with greater cross-functional and enterprise-wide impact.
  • Entrepreneurs and business owners seeking to sharpen their strategic approach to growth, positioning, and long-term value creation.
  • Consultants and advisors who support organizations in strategy development, execution, and transformation, and need practical frameworks to guide their work.

Topics Covered

  • The process of developing and executing effective business strategies
  • Strategic thinking, leadership, and decision-making in complex and rapidly changing environments
  • The impact of AI on business strategy, competition, innovation, and leadership
  • Frameworks and tools used to conduct external and internal strategic analyses
  • Evaluating competitive forces, industry dynamics, market shifts, and industry attractiveness
  • Assessing a company’s resources, capabilities, core competencies, and competitive advantage
  • Identifying strategic opportunities, risks, and emerging threats
  • Business-level and corporate-level strategies for growth and differentiation
  • Innovation, disruptive strategies, blue ocean strategy, and strategic positioning
  • Strategic leadership, organizational alignment, and execution
  • Strengthening short- and long-term organizational performance